GENERAL SANTOS CITY – Hours after being warmly welcomed by the local team, Filipinohomes founder and CEO Anthony Gerard O. Leuterio convened a leaders meeting over dinner on April 21, 2026, at Horizon Suites in General Santos City.

The evening session, which began at 6:30 PM, brought together the network’s key unit managers, top agents, and brokerage heads in the Soccsksargen region. Discussions centered on strengthening local operations, setting second‑quarter targets, and integrating the Gensan team more deeply into Filipinohomes’ nationwide push toward 150 branches.

A day of strategic engagements

Leuterio’s arrival in General Santos City earlier that day marked the beginning of a busy itinerary. The dinner meeting served as a follow‑up to afternoon site inspections and one‑on‑one conversations with local team leaders. Over dinner, participants reviewed the city’s growing real estate pipeline, including major projects such as the ₱5.3‑billion PHirst Park Homes development in Barangay Baluan and the ₱2.3‑billion Palengke Heneral public market redevelopment.

The leaders also discussed how to leverage Filipinohomes’ national property database, developer partnerships, and training resources to capture the rising demand for affordable and mid‑range housing in General Santos City. The city’s robust economic indicators—₱376 million in business permit renewals in early 2026 and a planned $1.2‑billion AI‑powered air cargo hub—were cited as key drivers for real estate growth.

Strengthening Mindanao leadership

The dinner meeting is part of a series of similar gatherings that Leuterio has held across the country in April 2026, following earlier sessions in Cagayan de Oro, Cebu, and Dumaguete. By personally meeting with local leaders, Leuterio reinforces Filipinohomes’ hands‑on approach to expansion, ensuring that each regional team is aligned with the network’s standards and goals.

For the Gensan leaders, the evening was both a strategy session and a morale‑boosting event. “Having Boss Ton here shows how serious Filipinohomes is about Mindanao,” one attendee was quoted as saying. The team is now expected to accelerate recruitment, training, and client engagement activities in the coming weeks.

As the dinner wrapped up, Leuterio encouraged the group to continue building a collaborative culture. For the General Santos City leaders, the evening marked another step toward turning the “Tuna Capital” into a real estate powerhouse under the Filipinohomes brand.